How to take over your country on Youtube

Alt right political movements have proven they take power using social media. Gary walks us through how we can use their rulebook to get what we want.

00:00 Introduction
02:26 Social media's power in politics
05:05 The WWF model
07:01 Economic inequality
08:08 Build a platform
17:49 The power of social content creation
26:12 Use the traditional media
30:36 You have to focus your message
35:00 Be disciplined
37:13 Challenges from elite institutions
41:27 Take a strategic approach
45:43 Balancing advocacy and content creation
48:20 What you can do – and what I'm planning

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